MEDIUM, the Calgary storytelling watch and lifestyle brand, opens The Story Shop at CF Chinook Centre on Friday, October 30. MEDIUM makes watches and keepsakes to mark the chapters that shape us: the milestones, fresh starts and comebacks. About ten years after it began as an idea, MEDIUM now has a home. Inside The Story Shop The Watch Shop: The Comeback, MEDIUM's first collection, in steel, leather and a numbered First Edition, alongside Friends of MEDIUM watches from Citizen, Bulova, Nixon and Casio. Lifestyle: word bracelets, necklaces and earrings, the MEDIUM Journal, hats and apparel. Watch Repairs: batteries, straps and service in store. The Story Studio, free for everyone: sit down with one of our storytellers for a short, relaxed conversation about something that matters to you, whether a milestone, a fresh start or a person who changed everything. We'll take your portrait, shape your words into a short story and print it as a keepsake to take home. Walk-ins welcome, no purchase necessary. Grand Opening Weekend, Oct 30 – Nov 1: a free MEDIUM strap with any Archive watch. Find us Level 2, next to Oakley and across from Sephora. Open during mall hours.