[All Properties] Pride Landing Page Image
[All Properties] Pride Landing Page Image
[All Properties] Pride Landing Page Image
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Celebrate Pride with us at CF Chinook Centre

Join us for a month-long celebration of love, inclusivity and diversity.

CF Pride Shop Guide

Shop Your Pride Look

Get inspiration and express yourself through fashion this Pride with the help of our curated CF Shop Guide. Whether you're searching for trendy apparel, makeup/hair inspiration, bold accessories, or vibrant home décor items — our collection will help you find the perfect pieces.

Pride at CF Chinook Centre

Let's celebrate Pride together this June!

Have a look at how our retailers are celebrating Pride this month

LUSH Celebrating Pride Every Day

Lush CF Chinook Centre, recognizes the importance of celebrating Pride every day. Through their Charitable Givings Program, community outreach, and exceptional customer service, they embody Lush’s ‘All Are Welcome, Always’ philosophy to create a welcoming and warm environment for everyone. Over the years, their ethical campaigns focusing on queer issues have raised over $850,000! Their Charity Pot Hand & Body Lotion has supported and continues to support queer-led, grassroots groups with $1.86 million donated to 108 organizations since 2007. Some great Canadian organizations they have supported include Elevate Equity, Day of Pink/Journée Rose, Black Queer Youth Collective, and Camp FYrefly. Last year Lush CF Chinook Centre participated as a sponsor of Calgary Pride and was able to show up for the local 2SLGBTQ+ community. This year, they will be participating in Calgary Pride, as well as the CF Chinook Centre Pride initiatives. To learn more about Lush’s philanthropic initiatives, or how they show support and Pride, they invite you to visit them in-store or at local events. Happy Pride

Pride & Joy

Kate Spade New York is proud to be year-round partners of The Trevor Project, the leading suicide prevention and crisis intervention organization for LGBTQ+ young people. It’s just one way we put mental health at the heart of our social impact work.

Rainbow Railroad x Hudson’s Bay

In countries around the world, LGBTQI+ people face violence and oppression simply because of who they love or who they are. Rainbow Railroad helps them get to safety. Since 2021, Hudson’s Bay Foundation has supported Rainbow Railroad’s Resettlement Programs, which provide travel and resettlement assistance to LGBTQI+ people fleeing persecution, as well as providing financial and other forms of assistance in finding safe shelter and connecting LGBTQIA+ community members to services such as health care and mental health support. In 2023 alone, Rainbow Railroad provided direct support to 7,690 LGBTQI+ individuals around the world, helping to improve their safety and wellbeing.

Kiehl's Open Doors x The Get Real Movement

For four years, Kiehl’s has supported the Get Real Movement: A Canadian non-profit focused on combatting 2SLGBTQ+ discrimination, racism, and bullying in schools, summer camps, and workshops. $20 will be donated from each limited edition Ultra Facial Cream purchased towards Kiehl’s Open Doors X The Get Real Movement. The Get Real Movement accomplishes this by offering various educational Workshop modules and providing leadership development and marginalized youth support. In 2021, Kiehl’s was proud to fund 2SLGBTQ+ educational workshops that impacted approximately 17,000 students across Canada, including those in remote areas via a 10-school virtual tour. The donation also enabled the Get Real Movement to train 2 additional 2SLGBTQ+ speakers. The Limited Edition ‘The Get Real Movement’ Ultra Facial Cream’ will be in store for June!

DAVIDsTEA – the tea company for everyone.

At DAVIDsTEA, caring for our community is everything to us. We connect with tea lovers from all walks of life—different backgrounds, tastes and experiences. From where we operate to where we source, we use the connections we make for positive change in our communities and around the world. For the second year, we’re partnering with Rainbow Railroad in support of their global mission to help LGBTQI+ people to safety. During Pride in 2023, we donated proceeds from three of our best-selling teas to Rainbow Railroad—support which helped provide life-saving assistance to 5,495 vulnerable LGBTQI+ people last year. “Supporting Pride has always been deeply rooted in the core values that guide us as a company. We embrace people’s differences and celebrate unique perspectives, always.” - Sarah Segal, CEO and CBO at DAVIDsTEA

The Levi’s ® Brand Celebrates Queer Joy Through Self-Expression With Collection Inspired by LGBTQIA+ Rodeo Culture

For Pride 2024, the Levi’s ® brand is celebrating queer joy through self-expression with a collection inspired by LGBTQIA+ rodeo culture from the ’70s to today. Accompanied by blissful and inspiring storytelling told by the Pride 2024 cast, the Levi’s ® brand is encouraging LGBTQIA+ community members and allies to celebrate queer joy and the power of self-expression. Western wear is part of the Levi’s ® brand’s DNA, and the Pride 2024 collection takes inspiration from the queer “Rainbow Rodeos” that originated in Nevada in the ‘70s. Pulling graphics and influences from vintage Levi’s ® pieces and archival posters then adding some glitz – rhinestones, copper thread, marbled hardware, gold-coated denim and more – the collection includes an extensive assortment of tops, bottoms and accessories. From the Cinched Shortstack Tee and Cropped Muscle Tank to the Liberation Western Trucker and Patchwork Vest, Western-inspired embroidery and rainbow coloring give the collection a cohesive and euphoric rodeo look. Featuring reversible styles and head-to-toe fits, this is a collection designed to mix, match and make all your own. Over the years, the Levi’s ® brand has consistently supported LGBTQIA+ rights and issues. From employees marching in early San Francisco Pride Parades to being one of the first companies to endorse the Equality Act, Levi Strauss & Co. has proudly and consistently voiced its support for LGBTQIA+ community. And of course, Levi’s 501 ® jeans have been worn for decades as symbols of protests, solidarity, and self-expression. As an extension of its support for the LGBTQIA+ community, the Levi’s ® brand is also donating $100,000 to Outright International, a global organization working to advance human rights for LGBTQIA+ people all over the world. The Levi’s ® Pride 2024 collection will be available for purchase on Levi.com and in select Levi’s ® stores, starting June 3rd .

Purdys Chocolatier x The Get REAL Movement

Purdys Chocolatier is proud to partner with The Get REAL Movement through their philanthropic initiative, Purple Partnerships. Get REAL is a non-profit organization that works to combat 2SLGBTQ+ discrimination, racism and bullying in schools, summer camps, and workplaces. Since 2020, Purdys Chocolatier has donated over $150,000 to amplify their work. Through this partnership, the Purdys team has been on an ongoing journey of learning to be allies and promote 2SLGBTQ+ inclusivity in their retail shops, Support Office, factory and fulfillment centre. Over 1,000 Purdys team members in all areas of the company have participated in Get REAL workshops such as 2SLGBTQ+ allyship, anti-Racism and Trans-101 workshops. Supporting the 2SLGBTQ+ community is a key pillar within Purple Partnerships and Purdys Chocolatier is proud to support Get REAL not only during Pride but throughout the year!

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